About me
Emmy-nominated digital culture trailblazer Shira Lazar captivated audiences in 2011 with her web-first news brand, 'What's Trending.' For over two decades, Shira has led in the creator economy and social media trends, speaking at SXSW, VeeCon, CES, and more. She’s been named one of Fast Company’s Most Influential Women in Technology, listed in Variety’s Women of Impact, and featured on NFTNow's NFT100.
In 2020, Shira co-founded Peace Inside Live, a wellness agency focused on bespoke programs for progressive companies, and launched Creators 4 Mental Health, supporting creators with mental health tools. Shira also consults for companies using emerging tech and shares insights in AI and the creator economy in her weekly newsletter, The Alpha.