VICKI DOBBS BECK will explore the evolution of Immersive Entertainment through the lens of ILM Immersive and its groundbreaking projects over the past ten years. As a part of this journey, she will discuss transitioning from story-telling, one way communication, to this much bigger idea of story-living where you’re in a world making meaningful choices that drive the narrative forward. Such a vision was most recently exemplified by ILM Immersive’s collaboration with Marvel Studios to create the Emmy award-winning experience “What If…?: An Immersive Story” for Apple Vision Pro.
Thursday November 7, 2024 11:00am - 11:25am PST
The Aster1717 Vine St, Los Angeles, CA 90028
This is for anyone looking to foster community and connection through public art. A gathering of creatives, entrepreneurs, local artists, and art enthusiasts aims to showcase a city’s potential through unforgettable art experiences. We want IF24 attendees to explore the power of immersive art as a hub for creativity and forward-thinking ideas. Light, a fundamental medium, connects us all and illuminates paths toward inclusion and possibility, transforming cities into beacons of connection.
Thursday November 7, 2024 11:30am - 12:15pm PST
The Aster1717 Vine St, Los Angeles, CA 90028
For nearly 40 years, Cirque du Soleil has created over 50 diverse shows, from the dreamlike Saltimbanco to artist-centric productions like The Beatles Love. As it approaches its fourth decade and recovers from the pandemic, the organization aims to expand its reach and innovate its show development using technology. A key focus for Nickole Tara is integrating artificial intelligence into Cirque’s creative process, while still keeping show creators in charge.
Thursday November 7, 2024 12:05pm - 12:45pm PST
The Aster1717 Vine St, Los Angeles, CA 90028
Widespread adoption of immersive media hinges on achieving economies of scale, which are only possible through robust standards and interoperability. Accelerating the adoption of hardware and software, from industrial to consumer use cases, requires cooperation to ensure that solutions are durable and cost-effective, instilling confidence in investments. Leading the charge is the Metaverse Standards Forum, which has created a table for Standards Development Organizations and their member companies to collaborate. This panel will focus on the state of standards and interoperability in immersive content creation, including, Virtual Production, Motion Capture, Volumetric Video, and Stereoscopic Video.
Thursday November 7, 2024 12:20pm - 1:00pm PST
The Aster1717 Vine St, Los Angeles, CA 90028
The business of entertainment production is in a state of flux that has not been seen since the creation of cable tv. The rise of AI is changing viewing patterns, and the bundling of streaming platforms has put studios in a quandary as to how they can reach the most important demographic of Gen-Z and Millennials. BuzzFeed Studios’ Richard Reid and Dan Katt will provide a case study of how the studio is adapting and leveraging modern technology to produce content that captures the attention of audiences. Reid and Katt will have a conversation around how the studio uses AI to spot emerging trends (across all platforms), with a reach of over 520 million consumers. The duo will provide an in-depth analysis on how they identify stories that resonate most with young audiences – and tailor the content accordingly. They will examine learnings about AI’s role in pre- and post-production as well as how the studio is leaning into making smaller-budget film and tv productions that deliver big results, aligning with the company’s media strategy to connect directly with viewers in innovative ways and increase their IP.
Thursday November 7, 2024 2:00pm - 2:40pm PST
The Aster1717 Vine St, Los Angeles, CA 90028
Join us for an engaging discussion on the transformative role of AI in filmmaking, exploring its impact from three critical perspectives: Creative, Production, and Studio. Seth Hallen will guide us through real-world applications of AI, showcasing innovative examples live.
Thursday November 7, 2024 2:10pm - 2:50pm PST
The Aster1717 Vine St, Los Angeles, CA 90028
In this panel, we will explore the emerging AI marketplace that is giving creators and IP rights holders a new pathway to monetize their content. As search habits shift from traditional search engines to AI-powered chatbots, AI companies big and small need an endless stream of fresh data to train their models. This panel of industry leaders will discuss the impacts and opportunities created by this new marketplace and how creators, artists, publishers, and other talent can get cited and paid for their work.
Thursday November 7, 2024 3:30pm - 4:15pm PST
The Aster1717 Vine St, Los Angeles, CA 90028
Join the conversation with the creative minds that have influenced generations of fans and dive into the iconic visual IP and how it has changed over the decades and its impact on society. There is a reason why the brand has endured and is as popular as ever. There is something unique with Star Trek in that it has produced so many iconic props, designs, devices used within the story-telling that creates an emotional connection to the fan.
Saturday November 9, 2024 9:00am - 9:40am PST
The Aster1717 Vine St, Los Angeles, CA 90028